diff --git a/src/endWeek/saSocialEffects.js b/src/endWeek/saSocialEffects.js
index 335d0121f5c14072d94efc207dc66f1c5d44fff4..c5d861ade74f906a204f56411de28b2e48bd8564 100644
--- a/src/endWeek/saSocialEffects.js
+++ b/src/endWeek/saSocialEffects.js
@@ -647,6 +647,13 @@ App.SlaveAssignment.saSocialEffects = function(slave) {
 						`Society <span class="green">approves</span> of ${his} intact anus, advancing ideals of pure, fresh slaves.`));
 				}
 			}
+			if (slave.makeup === 0 && slave.face > 10) {
+				t.push(new SocialEffect("Body Purist", 1, `Makeup-free beauty`,
+					`Society <span class="green">approves</span> of keeping ${his} naturally beautiful face makeup-free.`));
+			} else if (slave.makeup > 1) {
+				t.push(new SocialEffect("Body Purist", 1, `Heavy makeup`,
+					`Society <span class="red">disapproves</span> of ${his} heavy makeup, which covers up ${his} natural features.`));
+			}
 		} else if (V.arcologies[0].FSTransformationFetishist !== "unset") {
 			let transformed = 0;
 			if (slave.boobsImplant > 0 && slave.buttImplant > 0 && slave.lipsImplant > 0) {